Writing workshops and CPD for professional services

Every business deserves great copy. But not every business has the budget to pay for a professional copywriter.

The solution? Writing workshops for professional services.

Do you feel uncomfortable writing anything official? Perhaps you avoid writing those thought-leadership blogs you know you need to start because you lack confidence and don’t know where to begin. Or maybe you just want to write without doubting the value of your work. I can help you with all these problems (and more).

Each writing workshop is designed to help professionals – just like you – learn basic copywriting and content writing skills and grow in confidence. You’ll learn the secrets I was taught as a trainee copywriter and the content writing skills I’ve learnt along the way. I work hard to make my sessions jargon-free and focused on the topics that will make a genuine difference to the way you write.

Want your team to attend one of my CPD sessions?

I run bespoke CPD focused on your exact requirements.
Drop me a line and let’s talk.

Mentoring and 121s for non-writers and professional services

No one’s good at everything. Fact. And if you’re a decent accountant, lawyer, architect or financial advisor, there’s a chance that writing isn’t the kind of thing you enjoy doing. But… writing effectively will help you create stronger relationships with your clients and co-workers, grow your profile and drive more business.

My 121 sessions are designed to give you focused support on the areas you need help with. They’re informal, efficient and packed with insight. They also qualify as CPD.

Here are some of the ways I’ve helped past clients:

–  Sharing how to plan, research and write effective (i.e not cringy) thought-leadership content – blogs, articles, social media posts – to support a new (or desired) role.

–  Support with writing more concisely, quickly or confidently.

–  Creating a content plan and creating templates and plans for suitable social media posts

–  Learning how to research articles and e-books

–  Refining your LinkedIn profile so it’s punchier and more interesting for potential clients.

These are relaxed and helpful sessions and can be whatever you want them to be! I can work with you and – if appropriate – your manager to ensure we cover all your learning objectives so that these sessions represent an excellent use of your time and training budget.

 

Do you need training and mentoring for your team?

I provide structured CPD and workshops for teams which you can read about here.

‘Done for you’ copywriting services? Here’s what I can help you with.

There are lots of copywriters out there, and we all do things differently. Here are the ‘done for you’ copywriting services I can help you with.

You write, I edit. That’s better…

So you’ll tweak my copy for me?

I certainly will. “Tweaking”, “switching it up” and “making it sound better” are all services I offer.

It’s good to understand something first though. You might not find copyediting to be much cheaper than briefing me to write something from scratch.

“How so?” I hear you ask.

Well, because believe it or not, it can be trickier to untangle copy and pull through the main ideas, especially if it’s something that’s new to me. As much as it’s reassuring to send me a “draft” that has all the key points in it, a thorough brief that I follow from scratch will often get you a better end result.